Brand Identity
The full visual system — mark, palette, type, imagery and the rules that hold it together.
Brand & Identity
Logo design that earns recognition, not just approval
Distinctive, ownable marks built to work at every size and in every medium.
Starting from
₹2,000
- Typical turnaround: 5–8 working days
- Unlimited refinement on your chosen direction
- Full ownership and source files on delivery
A logo is the smallest, hardest-working asset your business owns. It has to be legible at 16 pixels, commanding on a building, and unmistakably yours in a category where everyone is chasing the same visual clichés. We design marks that are simple enough to remember and specific enough to defend.
What is included
- Three genuinely different concept territories, not colour variations of one idea
- Unlimited refinement rounds on your chosen direction
- Optical correction and grid construction on every mark
- Full vector source files — AI, EPS, SVG, PDF — plus web and print exports
- Complete transfer of ownership on final payment
Deliverables
What you receive
Specific, listed up front, and agreed in writing before we start.
Primary logo
The definitive lockup, drawn as clean vectors and optically balanced.
Responsive variants
Horizontal, stacked, icon-only and single-colour versions for every context.
Colour system
HEX, RGB, CMYK and Pantone references, plus reversed and mono treatments.
Usage mini-guide
Clear space, minimum sizes and the misuses that quietly wreck a brand.
How it works
Our logo design process
Each stage has a defined output, so you always know what is coming next.
Discovery
We interrogate the business: who you sell to, who you compete with, and the one idea you want to own.
Direction
Two or three distinct territories — not variations of the same idea — so the choice is strategic, not cosmetic.
Craft
The chosen route is refined pixel by pixel: proportion, spacing, optical balance, and behaviour at every size.
Systemise
Colour, type, layout and usage rules are codified so the brand survives contact with other people.
Handover
Full source files, export-ready formats and a guidelines document your team can actually use.
FAQs
Logo Design — your questions answered
Not covered here? Ask us directly — we answer honestly, including when the answer is that you do not need what you were about to buy.
Ask a questionThree distinct directions in the first presentation. Each is a different strategic idea rather than a restyling of the same shape, so your choice actually means something. Once you pick a direction, refinement on it is unlimited.
Related services
Often commissioned together
These pair naturally with the work above, and cost less when scoped as one project.
Business Card Design
Cards designed around the finish — paper stock, foil, emboss and spot UV.
Corporate Branding
Rebrands, brand architecture and rollout planning for multi-team organisations.
Start a project
Ready to start your logo design project?
Tell us what you are building. We will come back with a fixed price, a timeline and an honest view of what the work needs — ₹2,000, depending on the content.